Privacy Policy

Last updated: 05 January 2025

Meridian Digital (“we”, “us”, “our”) is an Australian digital marketing agency providing strategic marketing, branding, website, SEO, content, and advertising services to service-based businesses and product brands.

We respect your privacy and are committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Personal Information We Collect

We may collect personal information that is reasonably necessary to deliver our services, including:

  • Full name
  • Business name
  • Email address
  • Phone number
  • Website URL
  • Social media account details
  • Billing and payment details
  • Project briefs, onboarding responses, and marketing materials
  • Communications via email, forms, calls or our client portal
  • Website usage data (IP address, browser type, pages viewed, referral sources)

We do not knowingly collect sensitive information unless required and provided with consent.

2. How We Collect Personal Information

We collect personal information when you:

  • Visit or interact with our website
  • Submit enquiry, onboarding, or contact forms
  • Subscribe to our email communications
  • Engage us for services
  • Communicate with us via email, phone, social platforms or our client portal
  • Interact with our website through cookies and tracking tools

3. How We Use Your Information

We use personal information to:

  • Respond to enquiries and assess service suitability
  • Deliver marketing, website, SEO, content, and advertising services
  • Manage client onboarding, projects, and ongoing support
  • Send service updates, insights, and relevant communications
  • Improve website performance, marketing outcomes, and user experience
  • Meet accounting, legal, and regulatory requirements

We do not sell or trade personal information.

4. Disclosure of Personal Information

We may disclose personal information to trusted third parties where necessary to operate our business, including:

  • Email marketing platforms (e.g. MailerLite)
  • Website and hosting providers
  • Analytics and tracking tools (e.g. Google Analytics 4, Microsoft Clarity)
  • Advertising platforms (e.g. Meta Ads, Google Ads)
  • Project management and internal systems (e.g. ClickUp, Google Workspace)
  • Accounting, legal, and professional advisors
  • Contractors and team members assisting with service delivery

Some of these providers store data outside Australia. By providing your information, you consent to overseas disclosure where required.

5. Cookies, Analytics & Tracking

Our website uses cookies and tracking technologies to understand user behaviour and improve performance.

These tools may collect information such as:

  • Pages visited
  • Time spent on site
  • Click behaviour
  • Device and browser type
  • Referral sources

This data is aggregated and used for analytical and marketing purposes only.

More detail is provided in our Cookies Policy below.

6. Marketing Communications

We may send email communications if you have:

  • Subscribed to our mailing list, or
  • Are an existing client and the content is relevant

All marketing emails include an unsubscribe option. You may opt out at any time.

7. Data Security

We take reasonable steps to protect personal information from misuse, loss, unauthorised access, or disclosure, including:

  • Secure systems and access controls
  • Limited access to client data
  • Internal policies and processes

While we take privacy seriously, no system is completely secure and we cannot guarantee absolute protection.

8. Access and Correction

You may request access to, or correction of, your personal information by contacting us using the details below. Requests will be handled within a reasonable timeframe.

9. Privacy Complaints

If you believe your privacy has been breached, please contact us first so we can address the issue.

If unresolved, you may contact the Office of the Australian Information Commissioner (OAIC).

10. Updates to This Policy

We may update this Privacy Policy from time to time. The most current version will always be available on our website.

11. Contact Details

Meridian Digital Pty Ltd
Email: support@meridiandigital.com.au
Website: https://www.meridiandigital.com.au